Date: May 25, 2007
Eaton Hosting Hot Rod Power Tour Stop In Kalamazoo
MARSHALL, Mich., … Official 2007 HOT ROD Magazine Power Tour sponsor diversified industrial manufacturer Eaton Corporation announced today that it will be the first corporate host to welcome the parade of classic and custom cars to Michigan as the 2007 Power Tour makes a stop at the Kalamazoo Fair Grounds on June 3.
“It’s a great honor to welcome the participants to the Kalamazoo area,” said Jeff Romig, Eaton vice president and general manager– Performance Products Division. “We know there are a lot of people in Michigan who are as passionate about cars as we are. If you like cars, this is a unique opportunity that you won’t want to miss.”
The HOT ROD Power Tour, like the Woodward Dream Cruise, is one of the nation’s premier celebrations of car culture. This year the 12th annual Power Tour starts in Cleveland, Ohio, on June 2 and will wind its way through the Midwest for seven days, stopping at a different city each evening to celebrate the rolling car show. Stops include: June 2, I-X Center, Cleveland, Ohio; June 3, Kalamazoo County Fairgrounds, Kalamazoo, Mich.; June 4, Downtown Racine – Lake Front, Racine, Wis.; June 5, Illinois State Fairgrounds, Springfield, Ill.; June 6, Roberts Stadium, Evansville, Ind.; June 7, Memphis Motorsports Park, Memphis, Tenn.; and June 8, Arkansas State Fairgrounds, Little Rock, Ark. More information is available at http://www.hotrod.com/powertour.
The HOT ROD Power Tour Kalamazoo Cruise night presented by Eaton is open to the public from 11:30 a.m. to 7 p.m. Participants will park their vehicles for viewing as they arrive at the fairground. In addition, corporate sponsors will have displays set up and there will be family entertainment.
The HOT ROD Power Tour started back in 1995, when the HOT ROD staff decided to take a cross-country road trip with the magazines project cars and invite readers to come along. The first route stretched from Los Angeles to Norwalk, Ohio, and while there were thousands of participants along the way, only seven were die-hard enough to get inducted into the original Long Haul Gang. As the Power Tour matured, it grew exponentially in size, and the 2006 Long Haul Gang was comprised of more than 1,900 hot rodders in 1,048 cars.
In addition to being a major supplier to global automakers, Eaton also sells Eaton, Detroit Locker and Aeroquip brand automotive products to consumers through a network of qualified distributors and retailers and will have a display at the fairgrounds. For more information, visit www.eatonperformance.com.
Eaton Corporation is a diversified industrial manufacturer with 2006 sales of $12.4 billion. Eaton is a global leader in electrical systems and components for power quality, distribution and control; fluid power systems and services for industrial, mobile and aircraft equipment; intelligent truck drivetrain systems for safety and fuel economy; and automotive engine air management systems, powertrain solutions and specialty controls for performance, fuel economy and safety. Eaton has 61,000 employees and sells products to customers in more than 125 countries. For more information, visit www.eaton.com.
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