September 18, 2008
Golf Pride Unveils V-RAD Rivalry Putter Grips
CLEVELAND … Diversified industrial manufacturer Eaton Corporation today announced that Golf Pride® has released the USA Rivalry™ and Europe Rivalry™ V-RAD™ putter grip models.
Available at most golf retailers, the USA Rivalry Putter Grip features a red, white and blue design with stars placed along the grip, while the Europe Rivalry Putter Grip showcases a royal blue color scheme with gold stars.
“We are proud to extend the V-RAD line of grips to include these two new products,” said Jeff Fiorini, general manager for Eaton’s Golf Grip Division. “Golf Pride launched the V-RAD series in 2007 as a radical new concept in golf grip design and technology by crafting each of the designs with intricate detail and cutting edge cosmetic innovation.”
Designed with a proprietary Advanced Composite Rubber (ACR), V-RAD putter grips enhance feel and durability while maintaining the performance and quality expected from Golf Pride. The exclusive, innovative material is engineered to combine a smooth, subtle surface texture with the optimal amount of tackiness to encourage a light, controlled grip on the putting surface.
The unique semi-pistol shape fits a wide variety of hand sizes, providing a satisfying feel for truer putts, regardless of gripping style. It features one-piece construction that makes it as easy to install as conventional golf grips.
Eaton’s Golf Grip Division is the world’s largest manufacturer of golf grips, with manufacturing, sales and distribution facilities on five continents. The division’s Golf Pride brand is recognized globally as the number one choice in grips among tour and recreational players, competitive amateur golfers, club manufacturers and club repairmen. For more information, visit www.golfpride.com.
Eaton Corporation is a diversified power management company with 2007 sales of $13 billion. Eaton is a global technology leader in electrical systems for power quality, distribution and control; hydraulics components, systems and services for industrial and mobile equipment; aerospace fuel, hydraulics and pneumatic systems for commercial and military use; and truck and automotive drivetrain and powertrain systems for performance, fuel economy and safety. Eaton has 81,000 employees and sells products to customers in more than 150 countries. For more information, visit www.eaton.com.