LAS VEGAS … Diversified industrial manufacturer Eaton Corporation launched a new brand of drivetrain components engineered specifically for the aftermarket at the 2011 Heavy Duty Aftermarket Week (HDAW) conference. The new lineup, known as EverTough™, provides aftermarket customers with the optimum balance of price and performance to meet their replacement part needs. The initial EverTough component offering is a new line of heavy-duty clutches, which were also introduced at HDAW.

“The new EverTough components will complement Eaton’s industry leading production parts currently available in the aftermarket,” said John Beering, vice president and general manager of Eaton’s Clutch and Aftermarket business unit.  “The pricing will be competitively positioned to allow our fleet and dealer customers the opportunity a carry a complete portfolio of Eaton’s new and aftermarket clutch products. And best of all, the EverTough brand will receive Roadranger sales and service support.”

To ensure the new EverTough clutches have reliability and durability at a competitive aftermarket price, Eaton has designed the clutch with an aftermarket-specific facing, a release system with standard dual zerk fittings, and dampeners to meet the torsional vibration needs of the aftermarket. In addition, lube intervals are set at 25,000 miles to reduce maintenance cost.

With torque ratings available up to 2,050 ft/lb, Eaton’s new EverTough clutches are available in both 14 and 15.5-inch heavy-duty designs for all makes of diesel-powered commercial trucks. Additionally, the clutches include a one year unlimited mileage warranty.

For more information on Eaton’s aftermarket components and other Roadranger products and services, visit www.roadranger.com, where the latest product information is available, as well as service, parts and training assistance, 24 hours a day. Experts are available in the Roadranger Call Center by dialing +1-800-826-HELP (4357).

Roadranger® is a marketing alliance of Dana Holding Corporation, Eaton Corporation and other trusted partners, providing a complete line of drivetrain components, systems, lubricants, safety products and service tools, including manual and automatic transmissions, hybrid power systems, clutches, driveshafts, steer and drive axles, brakes, and tire pressure management systems. Truck makers, dealers, owners and service providers are supported by the Roadranger support team – providing specification assistance, training, service, parts and warranty expertise throughout North America.

Eaton Corporation is a diversified power management company with 2009 sales of $11.9 billion. Celebrating its 100th anniversary in 2011, Eaton is a global technology leader in electrical components and systems for power quality, distribution and control; hydraulics components, systems and services for industrial and mobile equipment; aerospace fuel, hydraulics and pneumatic systems for commercial and military use; and truck and automotive drivetrain and powertrain systems for performance, fuel economy and safety. Eaton has approximately 70,000 employees and sells products to customers in more than 150 countries. For more information, visit www.eaton.com.

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